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Treasury advisory · Questions leaders bring us

“How do we grow commercial deposits?”

We help you win more business operating accounts.

Treasury advisory for credit unions and community banks that already have a program and want more from it, from advisors who have run treasury programs themselves.

Where we help

What do you want to fix first?

Pick a goal to see the result you can expect and how we get you there.

Grow commercial deposits.
The resultMore businesses bringing their operating accounts to you.
How we get you thereMarket and competitive analysisTarget business segments and a growth planMarketing and sales strategy your team can run
Talk to an advisor about growth strategy
AI advisory

Put AI to work in your treasury program.

Find where AI creates real value, choose the right tools and adopt them with the governance your examiners expect.

Know which businesses to call first. Models that rank prospects and existing business customers by likelihood to need treasury services, feeding straight into your pipeline.
Where it helpsSales
What you gainFaster pipeline, better conversion
AI insightExampleBayline Builders ranks in your top 5 prospects for positive pay this quarter.
Your stage

Where is your program today?

Answer two quick questions, then book time with an advisor to talk through what makes sense for your institution.

Step 1 of 3Takes about a minute
Where is your program today?
What we will cover Choose your stage to see what you walk away with.
What you walk away withA clear view of your opportunityPriorities matched to your goalsA plan your team can act on
9.8Average client rating out of 10, from the institutions we serve
“

Tru Treasury has been a great partner: knowledgeable, forward-thinking, and always adaptable to our needs. Their team brings deep expertise and innovative ideas that truly elevate our treasury program.

Charlie Nyquist, Embers Credit Union
Your advisors

Meet the people you will work with.

Certified Treasury Professionals who have built and run treasury programs. You work with them directly, start to finish.

Andrew Diaz
Andrew DiazManaging Director
Sara Long
Sara LongClient Advisor
Christien Brow
Christien BrowTreasury Consultant
Marissa Haley
Marissa HaleyTreasury Consultant
How an engagement works

Five steps. Clear results at each one.

01DiscoverWe learn your goals and your program.
02AssessWe review products, pricing, risk and staffing.
03RecommendYou get a prioritized roadmap.
04ExecuteWe train and support every change.
05OptimizeWe track results and keep improving.
Insights

Latest from our advisors.

What is working in treasury management right now, from the people doing the work.

FAQ

Questions we hear most.

NextProfessional ServicesStarting from scratch? We build, sell and service the whole program.

Built for institutions that mean business.

Connect with the team